Inder Phull
Inder Phull is a technologist, futurist, and Web3 entrepreneur with more than a decade of experience spanning music, entertainment, gaming, and blockchain technology. He is the Co-Founder and CEO of PIXELYNX, a Web3 platform focused on building the music metaverse, enabling artists to create, launch, and directly control immersive digital experiences through NFTs, virtual worlds, and interactive content. He is also the creator of the KOR Protocol, a blockchain-based infrastructure designed to transform how intellectual property is managed, licensed, and monetized in the digital economy. Recognized as a leading voice in the Web3 and creator economy, Phull has been at the forefront of developing tools and standards that are reshaping how creative industries engage with fans and generate revenue. Beginning his career at just 21 years old, he has collaborated with some of the world’s most recognized global brands and franchises, designing and executing high-impact digital and NFT-based campaigns that have repeatedly sold out within hours. His portfolio includes projects with Black Mirror, Beatport, mau5trap, Pioneer DJ, Disney, HSBC, Lacoste, Gillette, and Spinnin’ Records.
Inder Phull Professional Experience / Academic History
Professional Experience
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Co-Founder and Chief Executive Officer
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Direct Tax Accountant
Academic History
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B.S., Economics
Inder Phull co-created PIXELYNX to serve as a gateway into the metaverse for the entertainment industry, helping artists, brands, and rights holders launch virtual worlds, NFTs, and digital collectibles.
Positioned as a foundational platform in Web3, PIXELYNX connects music, gaming, fashion, sports, and technology, enabling creators to build immersive fan experiences and unlock new digital revenue streams.
Under Phull’s leadership, the company has delivered multiple high-profile Web3 and NFT launches that sold out within hours.
Notable collaborations include Black Mirror, Beatport, mau5trap, Pioneer DJ, and Spinnin’ Records, reinforcing PIXELYNX’s position as a trusted partner for large-scale digital activations in the creator economy.
MUSIC & ENTERTAINMENT
Before founding PIXELYNX, Inder Phull built an extensive career at the intersection of music, entertainment, and innovation.
He previously served as Head of Gaming, Music, and Innovation at Graphite Music, where he managed artists and worked with globally recognized names including Lady Gaga and Ed Sheeran.
He also acted as a music consultant to Incipio Group, developing and overseeing comprehensive music strategies for multiple venues.
Throughout his career, Phull has advised organizations such as Skute, The Young Guns Network, and Musicians Against Animal Cruelty, and contributed to the Commercials & Partnerships team at the International Music Summit.
In collaboration with Beatport, he helped create and lead the release of SynthHeads, a collection of more than 3,000 NFTs that sold out within hours, becoming a benchmark Web3 music launch.
EARLY CAREER
Phull began his professional career in finance and analytics, starting as a Direct Tax Accountant at Ernst & Young in 2012.
He later worked as an Account Manager and Analyst at Project Sunblock, followed by a role as an Analyst at Channel 4, gaining experience in media, data, and commercial strategy.
He went on to found KRPT Group, a cultural strategy and marketing firm that helped brands connect authentically with modern audiences through creative advertising and cultural engagement, laying the foundation for his later work in digital culture and Web3.