Indiegogo

Indiegogo

Entity Type
Industry
Founding Date
2008

Indiegogo remains a foundational pillar of the modern creator economy, serving as a global crowdfunding ecosystem that bridges the gap between early-stage ideation and commercial scale. Founded in 2006, the platform has empowered over one million entrepreneurs and businesses to validate market demand, secure non-dilutive funding, and bring disruptive products to life. By providing a centralized hub for go-to-market strategies, Indiegogo allows creators to engage directly with a global community of early adopters, effectively transforming backers into long-term brand advocates. Beyond simple capital allocation, the platform offers a sophisticated suite of intuitive tools designed to manage the entire innovation journey. From initial campaign design and audience segmentation to real-time project management and global distribution logistics, Indiegogo provides the infrastructure necessary to scale an idea from a prototype to a household name.

ABOUT INDIEGOGO

  • Indiegogo empowers people around the world to unite behind the ideas that matter most and bring innovative projects to life.

  • As a global crowdfunding platform, Indiegogo enables entrepreneurs, startups, and creators to access the funding and community support they need to launch and scale their ventures.

  • By harnessing the power of the crowd, Indiegogo provides an alternative to traditional financing, giving anyone with a great idea the opportunity to raise capital, validate products, and connect directly with early adopters.

  • Since its founding, Indiegogo has helped entrepreneurs raise nearly $3 billion, build loyal customer bases, grow their companies, and establish strong, recognizable brands in markets around the world.


CORE FEATURES & SERVICES

  • Campaign Creation – Simple, user-friendly tools to design, launch, and manage crowdfunding campaigns for products, startups, and creative projects.

  • Funding Model – Uses a fixed funding structure where funds are collected only if the campaign meets its goal, promoting trust and accountability.

  • Analytics & Marketing Tools – Real-time dashboards and integrations for tracking performance, conversions, and optimizing marketing campaigns.

  • InDemand & Post-Campaign Support – Extend funding and transition to pre-orders after campaign success to maintain sales momentum.

  • Fulfillment & Shipping Solutions – Partnerships with logistics providers (like Easyship) for streamlined global shipping and order management.

  • Entrepreneur & Concierge Services Expert guidance, marketing support, and campaign strategy assistance to help creators scale successfully.

  • Global Payments & Checkout – Multi-currency payments, localized options, and mobile-friendly checkout to reach international backers.

  • Community Engagement – Built-in network of backers and tools for updates, comments, and communication to grow campaign visibility.