People

Cuy Sheffield

Cuy Sheffield

Formal First Name
Cuy

Cuy Sheffield is the Vice President and Head of Crypto at Visa, the world’s leader in digital payments. In his role, Cuy leads the global crypto product team within the fintech product organization. He is a fellow at the Visa Economic Empowerment Institute, a co-chair of the World Economic Forum’s Global Future Council on Cryptocurrencies and a member of the advisory group for the Digital Dollar Project. Prior to Visa, he worked on business development and partnerships for TrialPay, a fintech startup for mobile monetization and user acquisition which was acquired by Visa in 2015.

Professional Experience


Academic History

EARLY CAREER

  • He is an NFT collector who has been bullish on the tech's prospects for years.

  • He was a Strategic Partnerships Associate for Yub, a digital marketing company acquired by Coupons.com.

  • He is a mentor for East Bay College Fund, a community-based nonprofit organization for College scholarships.

 

MEDIA

  • Cuy was featured in Fortune NFTy 50.

  • He has also appeared as a guest on Real Vision.