Drew Whitman
Drew Eric Whitman, also known as Dr. Direct, is a recognized advertising and marketing specialist who has been teaching business owners worldwide how to increase their sales by incorporating little-known advertising agency techniques and psychology. Drew is also the author of the business best seller, “Cashvertising” and “Brain Scripts for Sales Success”, translated into multiple languages worldwide. His intensive CA$HVERTISING Clinic teaches business people how to use consumer psychology to boost the effectiveness of their ads, brochures, sales letters, Websites, and more. Throughout his 30+ years of experience, Drew has worked for the direct-marketing division of the largest ad agency in Philadelphia, was senior copywriter for the country's leading direct-to-the-consumer insurance company, and associate copy chief for catalog giant Day-Timers. His work has been used by companies ranging from small retail shops to giant, multi-million dollar corporations, including: the Advertising Specialty Institute, American Legion, Amoco, and Texaco.
EARLY CAREER
Drew has taught consumer behavior and response for more than three decades.
He was a Senior Direct-Response Copywriter for Union Fidelity Life Insurance, one of the largest direct-to-the-consumer Insurance companies in the world.
As Associate Copy Chief for catalog-giant Day-Timers, his work was read by millions of customers and prospects worldwide.