Amplify Your Influence is an accessible blueprint that helps you apply the latest advances in neuroscience and behavioral psychology to your leadership and communications techniques for immediate results. In this book, celebrated keynote speaker and coach Rene Rodriguez delivers an eye-opening roadmap to using applied neuroscience to improve readers' communication ability, critical thinking, cultural awareness, and leadership skills. Amplify Your Influence shows you how to leverage a variety of behavioral motivators to achieve positive outcomes and results and frame your ideas in a way that encourages engagement and gets an active response from your followers. Based in the author's proprietary AMPLIFII system and methodologies he has taught to over 100,000 participants around the world, Amplify Your Influence offers practical tips, useful frameworks, guided practice, and simple application exercises to help readers create new and lasting behaviors that effect change in their life and work.
AMPLIFY YOUR INFLUENCE SHOWS YOU HOW TO:
Leverage various human motivators for positive outcomes and results
Frame and communicate their ideas in a way that encourages engagement and gets an active response
Intentionally choose a communication style based on their influence objective
BOOK REVIEWS
"René’s process helped me understand how to structure talks that are memorable, flow more smoothly and make a much bigger impact. The AMPLIFII methodology turned me from a ‘talker’ to a ‘speaker.’"
"If you want to improve your presentation skills, this is the book for you. René has masterfully organized a series of strategies that will improve anyone’s influence regardless of their experience. I consider him a ‘black belt’ in influence and communication."
—Rorion Gracie, Co-Founder, UFC; Author of The Gracie Diet
"If you find yourself searching for more effective and authentic communication, you’ll find it inside this book. René Rodriguez shares his mastery of influence allowing you to speak and lead with your heart in sequence with your mind."
—Tyler Lorenzen, CEO, PURIS
"René does a brilliant job in bringing these critical leadership tenets to life in a simple and straightforward way. His powerful frameworks will help your heart and head speak in unison to let the authenticity in you truly shine through."
—Marcelo E. Montero, Retired Executive, Cargill
"René provides a deep dive into the power of influence and its importance in every aspect of our lives. Whether you’re a leader working to motivate a sales team or a parent trying to convince your kids to brush their teeth, this book breaks down the science behind the power of influence and the keys to becoming a successful communicator, influencer, and leader."
—Clayton Collins, CEO, HW Media; Publisher, HousingWire
"Amplify Your Influence is the first book of its kind to finally take what we have learned in science and make it applicable and approachable to not only leaders, but anyone who needs to influence behavior. This book could not have come at a better time."
—Dr. Al H Ringleb, JD,PhD, President and Founder, CIMBA; Co-Founder, Neuroleadership Institute