New Economy Edge
Author
Link
Cost
Paid
Published
2001
Updated
2010
Full Name
New Economy Edge: Strategies and Techniques for Boosting Online Profitability
New Economy Edge is a clear-minded, accessible guide aimed at bringing a critical business issue in the new economy into sharper focus. It provides sound practical steps that busy executives can action immediately no matter where they are on the e-business ladder.
Some of the key competitive advantages and concepts of internet usage are relevant in the drive towards increased profitability. These include:
- Developing markets to increase profitability
- Developing an internet sales strategy
- Building brands and customer loyalty
- Profitable product innovation
- Reducing costs and adding value along the supply chain