Always Day One reveals the tech giants' blueprint for sustainable success in a business world where no advantage is safe. It reveals the inner workings of Amazon, Facebook, Google, Apple, and Microsoft, showing how to compete with the tech titans using their own playbook. It uncovers the engine propelling the tech giants' continued dominance at a stage when most big companies begin to decline. Ultimately, this book shows the way forward for everyone who wants to compete with—and beat—the titans.
Praise for Always Day One
"The Tech Giants are far from perfect, but Always Day One reveals the inventive elements of their culture that entrepreneurs can and should learn from."
“Always Day One is the gangster read that provides an inside look at the culture that has allowed the tech titans to perform infanticide on their competition. Alex Kantrowitz is both thorough and critical while reminding us to remain optimistic about our future living alongside big tech.”
"This book is a must-read for anyone trying to understand how successful companies operate in the age of the tech giants, and anyone hoping to explore the secrets behind those giants’ dominance. It is a delightful romp through Silicon Valley and beyond."
— Charles Duhigg, author of bestsellers The Power of Habit and Smarter Faster Better
— Nir Eyal, bestselling author of Hooked and Indistractable
“The world's most successful technology companies have secrets behind why they've thrived. Those secrets are the reason why they are, in equal parts, inspiring and infuriating. Read Always Day One to learn some of the most important ones.”