Streetwise Crash Course MBA
Streetwise Crash Course MBA is your quick, low-cost option, serving up the skills and expertise you need to succeed in the workplace. It's easier than you think-in no time at all, you'll master the fundamentals of business. In addition, you'll learn the finer points of strategic planning, the role of ethics in today's business environment, and the secrets of innovative, creative product development. With Streetwise Crash Course MBA, you can skip business school and move right up the corporate ladder—the quick, easy, and affordable way.
Financial Accounting
Building Your Organization
- Setting up departments
- Understanding work specialization
- Centralization vs. decentralization
Marketing
- Conducting market research
- Studying consumer behavior
- Measuring and forecasting demand
- Developing effective packaging
Management
- Staffing
- Dealing with change
- Integrating management theories