Publications

The Psychology of Selling

Type
Link
Cost
Paid
Published
1985
Updated
2006
Full Name
The Psychology of Selling: Increase Your Sales Faster and Easier Than You Ever Thought Possible

The Psychology of Selling gives you a series of ideas, methods, strategies, and techniques that you can use immediately to make more sales, faster and easier than ever before. It’s a promise of prosperity that sales guru Brian Tracy has seen fulfilled again and again. More salespeople have become millionaires as a result of listening to and applying his ideas than from any other sales training process ever developed. In The Psychology of Selling, you will be able to double and triple your sales—in any market.

  • Brian Tracy's The Psychology of Selling is a comprehensive and exhaustive guide that contains proven techniques and strategies for great success in sales, time management, and self-development.

  • This book features The "80/20 Rule", which states that “The top 20% of salespeople make 80% of the money, and the rest 80% at the bottom only derive 20% of the money from customers.”

  • This book gives remarkable insights into day-to-day sales fundamentals.


10 Keys to Success in Selling

  1. Top Salespeople Do What They Love To Do

  2. Decide What You Want

  3. Back Your Goals With Perseverance

  4. Commit to Lifelong Learning

  5. Use Your Time Well

  6. Follow the Leader

  7. Character is Everything

  8. Use Your Inborn Creativity

  9. Practice the Golden Rule

  10. Pay The Price of Success


Table of Contents

Introduction

  • Chapter 1: The Inner Game of Selling

  • Chapter 2: Setting and Achieving Sales Goals

  • Chapter 3: Why People Buy

  • Chapter 4: Your Level of Creativity in Selling

  • Chapter 5: How to Get More Appointments

  • Chapter 6: The Power of Suggestion

  • Chapter 7: Making the Sale

  • Chapter 8: 10 Keys to Success in Selling

Conclusion

About the Author