True North
True North shows how anyone who follows their internal compass can become an authentic leader. This leadership tour de force is based on research and first-person interviews with 125 of today’s top leaders—with some surprising results. This important book presents a concrete and comprehensive program for leadership success and shows how to create your own Personal Leadership Development Plan. It offers an opportunity for anyone to transform their leadership path and become the authentic leader they were born to be.
Praise for True North
"In True North, Bill George once again provides a roadmap for leadership in the 21st Century. The future belongs to leaders who want to win, without ever losing track of their own values. We live in a day when the best people can work anywhere. They will follow only authenticity—a person who leads with passion and purpose."
— Jeff Immelt, CEO, General Electric
"True North is an awe-inspiring gift to the world. The 125 men and women whose leadership journeys are so beautifully rendered in this book show us that we can have enormous impact without compromising our values—indeed, that we are more successful when we stay true to our ideals. Every aspiring leader will draw strength and wisdom from this wonderful book."
— Rosabeth Moss Kanter, Harvard Business School Professor
"True North is about the power of authentic leadership. Great leaders are defined by a sense of passion and purpose and by a profound desire to make a difference. Anyone can find their own True North, if you care deeply and love what you do. This book is a wonderful roadmap for how to get started on the journey."
— Andrea Jung, Chairman and CEO, Avon Products
"True North provides a new leadership paradigm and a window into the stories and approaches of dozens of our nation’s best leaders. It is an inspirational, invaluable source of guidance for those who want to make a significant impact."