Zero to One
Zero to One introduces singular ways to explore uncharted frontiers and create new inventions. It starts with the contrarian premise that today is an age of technological stagnation, even if everyone is too distracted by shiny mobile devices to notice. Progress can be obtained in any area of business and any industry. It comes from the most essential skill that every leader must master: learning to think for yourself. Doing something previously known just takes the world from 1 to n, adding on to the long list of the ordinary. But when you do something new, you go from 0 to 1. Zero to One presents a hopeful view of the future and a novel way of thinking about innovation. It begins by learning to ask the questions that will lead you to find value in unexpected places.
#1 NEW YORK TIMES BESTSELLER
“Crisply written, rational and practical, Zero to One should be read not just by aspiring entrepreneurs but by anyone seeking a thoughtful alternative to the current pervasive gloom about the prospects for the world.”
"An extended polemic against stagnation, convention, and uninspired thinking. What Thiel is after is the revitalization of imagination and invention writ large…"
— The New Republic
"Might be the best business book I've read...Barely 200 pages long and well lit by clear prose and pithy aphorisms, Thiel has written a perfectly tweetable treatise and a relentlessly thought-provoking handbook."
— Derek Thompson, The Atlantic
“This book delivers completely new and refreshing ideas on how to create value in the world.”
— Mark Zuckerberg, CEO of Facebook
“Peter Thiel has built multiple breakthrough companies, and Zero to One shows how.”
— Elon Musk, CEO of SpaceX and Tesla
"Zero to One is the first book any working or aspiring entrepreneur must read—period."
— Marc Andreessen, co-creator of the world's first web browser, co-founder of Netscape, and venture capitalist at Andreessen Horowitz
"Zero to One is an important handbook to relentless improvement for big companies and beginning entrepreneurs alike. Read it, accept Peter’s challenge, and build a business beyond expectations."
— Jeff Immelt, Chairman and CEO, GE
“When a risk taker writes a book, read it. In the case of Peter Thiel, read it twice. Or, to be safe, three times. This is a classic.”
— Nassim Nicholas Taleb, author of Fooled by Randomness and The Black Swan
“Thiel has drawn upon his wide-ranging and idiosyncratic readings in philosophy, history, economics, anthropology, and culture to become perhaps America’s leading public intellectual today”
— Fortune
"Peter Thiel, in addition to being an accomplished entrepreneur and investor, is also one of the leading public intellectuals of our time. Read this book to get your first glimpse of how and why that is true."
— Tyler Cowen, New York Times best-selling author of Average is Over and Professor of Economics at George Mason University
"The first and last business book anyone needs to read; a one in a world of zeroes."
— Neal Stephenson, New York Times best-selling author of Snow Crash, the Baroque Cycle, and Cryptonomicon
"Forceful and pungent in its treatment of conventional orthodoxies—a solid starting point for readers thinking about building a business." ."." ." ."." ." ."." ." ." ."
— Kirkus Reviews