Cherie Hu

Cherie Hu

Formal First Name
Cherie

Cherie Hu is an award-winning music-tech thinker, researcher, writer and educator, renowned for her understanding of the world of music and technology. She is the Founder of Water & Music, a global innovation platform for the music business, where she leads teams of industry experts in tracking the impact of these technologies on future music revenue streams. She has also delivered guest lectures and her freelance journalism has won numerous awards. As one of the foremost authorities on music technology and music industry trends in the world, Cherie has been a regular contributor to multiple major music business publications including Forbes, Billboard, NPR Music, Rolling Stone, and many more. She has also been a featured panelist or keynote speaker at over 40 conferences worldwide.

Professional Experience


Academic History

WATER & MUSIC

  • Cherie leads teams of industry experts in tracking the impact of these technologies on future music revenue streams.

  • She advises both major rights holders and early-stage startups on their music-tech strategies.

  • In addition to evaluating future uses for NFTs in the industry, she has published research quantifying the amount of money musicians have made in the NFT economy


EARLY CAREER & EXPERTISE


RECOGNITIONS


MEDIA & PUBLICATIONS

  • Cherie has written for top industry publications including Billboard, Forbes, Pitchfork and Variety. 

  • She has provided insights for publications like CNBC, WIRED, CoinDesk, The Ringer, Real Vision and Bloomberg

  • She has also spoken at over 40 conferences to date, including SXSW, Sónar D and the Web Summit.