People

Marten den Haring

Marten den Haring

Formal First Name
Marten
Location

Marten den Haring is the CEO of Lirio, the personalization engine for digital health that combines behavioral science and AI. He is passionate about transforming healthcare and committed to digital technologies that reshape how we live, work, and play. Den Haring is a visionary technology executive, strategic thinker, marketer, change agent, and team builder. He has over 25 years of product development and operations leadership experience, delivering award-winning AI solutions for healthcare, financial services, law enforcement, and national security. Prior to joining Lirio, he was Senior Vice President for Element AI, a well-funded Montreal-based AI startup, and Chief Product Officer for Digital Reasoning, where he worked across AI domains such as natural language processing, computer vision, and machine learning. He has also held various leadership positions at Oracle and OpenText.

Professional Experience


Academic History

LIRIO

  • Den Haring joined Lirio as Chief Product Officer in 2019. As CEO, he is improving people's health behaviors and outcomes through Precision Nudging®.

  • He has spent the past years building and launching the platform and its personalization engine to drive meaningful behavioral change in healthcare.

  • He works with talented people to solve meaningful problems and serves as an advocate for customer-focused innovation.


EARLY CAREER

  • Den Haring has participated in several successful buy-side and sell-side M&A transactions for public and private tech companies in the US and Canada.

  • He specializes in leading challenging initiatives in AI, big data, cloud, social, mobile, and unified communications.

  • At Element AI, he was responsible for productizing world-class deep learning research and core tech across multiple industry product lines.

  • He was Chief Product Officer at Digital Reasoning where he oversaw product management, marketing, strategic alliance, and government agencies.

  • He worked on big data analytics and solutions strategy for OpenText and Nstein Technologies, and was responsible for Oracle's Unified Communications solutions in the Server Tech division.