People

Peter Lazaroff

Peter Lazaroff

Formal First Name
Peter
Location

Peter Lazaroff is Chief Investment Officer at Plancorp, a national wealth management firm with nearly $6 billion in assets under management. As Chair of the Investment Committee, he is responsible for overseeing the development, implementation, and communication of investment strategy. Throughout his career, Lazaroff has built a reputation as an educator, simplifying complex financial topics into easily digestible lessons for investors of all kinds. He is the author of Making Money Simple and hosts The Long-Term Investor podcast. He also regularly contributes articles to The Wall Street Journal and Forbes.

Professional Experience


Academic History

PLANCORP

  • Lazaroff joined Plancorp in 2015 as Director of Investment Research. He became a shareholder of the firm in 2017 and Chief Investment Officer in 2020.

  • He is recognized in the financial planning space for taking complex financial strategies and sharing them in easy-to-understand language everyone can apply to improve their wealth and financial habits.

  • This reputation has been nationally recognized by a variety of independent parties, including Investopedia who has named Peter among the Top 10 US Financial Advisors for each of the last three years.


RECOGNITION

  • Investopedia's Top 100 Advisors, 2018-2023

  • Five Star Wealth Manager, 2013-2023

  • St. Louis Business Journal's 30 Under 30, 2013


DESIGNATIONS


MEDIA & APPEARANCES

  • His insights are regularly seen around the world on major media platforms such as The Wall Street Journal and Forbes.

  • He has also been featured or quoted in CNBC, CNN, and The New York Times.