Michael Gerber is a legendary entrepreneur and small business thought leader who has helped transform hundreds of thousands of small business owners and companies around the world over the past 40 years. He believes that to truly flourish, a small business must touch the lives of each of its four primary influencers in a meaningful way. For this reason, everything that he does in business and every book he writes is aimed to further this cause, awakening entrepreneurs worldwide to the possibility of creating first class companies.