Paul Kim

Paul Kim

Formal First Name
Paul

Paul Kim is the Co-Founder and CEO of Simplify Asset Management, an ETF provider focused on helping advisors build better portfolios. Kim is an innovator and architect in the ETF industry. Prior to launching Simplify, he was Head of ETF Strategy and Portfolio Manager at Principal Global Investors, where he launched and built the firm's $3+ billion ETF business from the ground up, leading ETF product development, capital markets, and distribution and marketing strategy. He also served as Senior Vice President and ETF Product Manager at PIMCO, helping launch and establish PIMCO's $20+ billion ETF platform of fixed income ETFs, including MINT, BOND, ZROZ and HYS. Kim also had experience in the digital marketing, investment banking, and private equity industries.

Professional Experience


Academic History

SIMPLIFY ASSET MANAGEMENT

  • Kim co-founded Simplify in 2020 and serves as the President of Simplify ETFs, an ETF provider focused on building better portfolios.

  • He specializes in developing innovative ETF strategies, particularly those focused on long volatility, income generation, and downside risk hedging.

  • Simplify aims to democratize institutional-grade alternative strategies, making them accessible to all investors.

  • The firm is focused on the education of how alternative strategies work and how they can fit into a traditional balanced portfolio.

  • He is a Chartered Financial Analyst.


EARLY CAREER