Essentials of Economics is built around narratives and stories, many of them pulled from real life. In every chapter real-world examples are used to teach core concepts and motivate student learning. This book is unrivaled in its worldwide perspective, which is deeply integrated into the narrative, and featured in many of the applications, cases, and stories, as well as in the data-based Global Comparison boxed features. Ultimately, Essentials of Economics promote better engagement, better understanding, and better grades.
Essentials of Economics' new edition, revised and enhanced throughout, offers holistic digital learning tools to achieve a complete, integrated online learning system.
Focusing on dynamic, real-world stories and examples, Essentials of Economics helps you understand the core concepts of economics within a global focus.
The updated edition offers updated graphs and changes in every chapter in the text, 9 new chapter-opening stories, 12 new business cases, and 20 new economics in action applications.
The new edition is the most accessible yet—thoroughly updated with current topics and examples, and with new cases that are especially appealing to business students.
Table of Contents
Part 1. What is Economics?
First Principles
Economic Models: Trade-Offs and Trade-O
Appendix: Graphs in Economics
Part 3. The Production Decision
Part 4. Beyond Perfect Competition
Monopoly
Oligopoly and Monopolistic Competition
Part 5. Microeconomics and Public Policy
Externalities and Public Goods
Poverty, Inequality, and the Welfare State
Part 6. Introduction to Macroeconomics
GDP and the CPI: Tracking the Macroeconomy
Unemployment and Inflation
Part 7. Economic Growth and Fluctuations
Long-Run Economic Growth
Part 8. Stabilization Policy
Part 9. The International Economy
International Trade, Capital Flows, and Exchange Rates
Solutions to Check Your Understanding Questions
Glossary